Mp3 Players Industry Buyer Analysis
The industry of the Mp3 player business is significantly booming at the present mainly because it is coordinated with the society’s technologically advancement. In addition, the industry of Mp3 player is generally accepted by the public because of its convenience, musical satisfaction and it caters to the technological needs of the contemporary society. Because of these factors, the industry of Mp3 player production manifests as a sizable and profitable business on the account of it is well suited for the modern public market.
The buyer market for the Mp3 player industry is indeed a sizable one with quite considerable profit possibility. This market can actually be classified into categories according to its priority nature and economic capabilities. First in the list is the adolescent public mainly the people between the ages of 16-25 who are generally grouped as the youths. The main characteristics for this category is that these people are the most musically enthusiast age group who are economically capable of acquiring Mp3 players fro personal use (Kleinschmit, 2006 & Philip, 2002).
In addition, this is also the aged bracket that is viewed to be the most technologically inspired among the people within the contemporary generation. Second are the people in the age group 26-35 mostly the individuals who are musically inclined and still have the capability of purchasing one for personal enjoyment. This group is also considered as a target industry market because of their economic capability to become customer and buyers. Following this group are the youngsters from age 15 and below who are also interested regarding technology and music. Finally, the senior group follows mainly the individuals from age 36 and above who are still interested with music. However though, these people do not care much on the technological aspect but only the quality and convenience of their musical medium (Kleinschmit, 2006).
By critical consideration, the buyer market of the Mp3 player industry is indeed in a large scale thus this is a considerably profitable business for the present economy. Because of the quality, convenience and technological advancement of these musical medium, the present contemporary public seek most these portable Mp3 Player for their music listening pleasure.
Kleinschmit, Matt (2006). Portable MP3 Player Ownership Reaches New High. Tempo, United States.
Philip, Parker (2002). The Worldwide Market Potential for MP3 Players. The 2003-2008 World Outlook for Mp3 Players. Icon Group International, Inc. Pub ID: ICN880625.